With the playful slogan "No moos allowed: Plant-based drinks made from your favorite seeds," and its eye-catching packaging, the emerging Saudi brand "No Moo" is gaining traction in mugs and cups throughout the Kingdom.

Available in four flavors — coconut (blue), almond (pink), oats (yellow), and pistachio (green) — these options are lactose-free and cholesterol-free, offering a tasty alternative for those seeking dairy alternatives.

Launched in April 2022, this Alkhobar-based company aims to offer high-quality plant-based milk alternatives that combine rich flavor with ease of digestion.

Each carton retails at SR22 ($5.9), which is comparable to international brands but may seem slightly more expensive than local competitors.

No Moo products can be found in various local supermarkets, including Tamimi, and are offered as dairy alternatives in several cafes, such as Joe & The Juice.

Made with premium grains and plant-based components, the brand emphasizes its eco-friendly packaging, featuring a Bonsucro-certified sustainable sugarcane cap.

Although there is no soy option currently available — a valuable protein source for many Saudis following a plant-based diet — the company plans to introduce new flavors and smaller sizes in the future.

With the tagline "Cows!

You are not invited to this party," No Moo has solidified its position as an inclusive brand with a focus on sustainability.

Follow the brand's journey by checking out their Instagram account @nomoo.sa.