Saudi Press

Saudi Arabia and the world
Friday, Aug 21, 2026

Here’s why the Covid ‘new normal’ won’t last

Here’s why the Covid ‘new normal’ won’t last

Is the ‘new normal’ here to stay? Many people assume so. Working from home will become the default, people will go on fewer holidays and business trips will become a thing of the past.
I’m not convinced. In fact, while the second wave means the current restrictions won’t vanish overnight, it seems almost certain that, when Covid is finally a thing of the past, life will return to the ‘old’ pre-pandemic normal. People will be desperate to go out as much as they can, see people in person more and crave the social interactions they are currently missing out on.

Don’t believe me? Remember at the start of lockdown the popularity of Zoom quizzes and drinks. Whatever happened to those?

And there is plenty of polling, too, that shows our craving to ditch the new normal as soon as we can. A YouGov survey from September said that before the crisis hit, 13 per cent of people worked from home all of the time, 19 per cent some of the time and 68 per cent never.

Post-crisis, 33 per cent responded that they now worked from home all of the time, 15 per cent some of the time, 46 per cent never, with seven per cent furloughed. Where the poll became interesting was in what people said when asked what they wanted to happen post-Covid: 18 per cent wish to work from home all of the time, 39 per cent some of the time, 39 per cent never.

So, only five per cent more people want to work from home all of the time as compared to pre-crisis. This hardly suggests the death of the office will happen any time soon; in fact, it tells us that it’s much more likely people will want to return to the their workplaces in large numbers as soon as it feels safe to do so, at least part of the time.

On this topic, it’s also worth remembering that championing working from home is relatively easy to do if you’re middle-class and middle-aged, own a reasonably-sized property and at a stage in your career where networking is of less importance. If you’re young and trying to get on, or worse yet, in the type of job where working from home simply isn’t possible, this revolution is considerably more difficult to get on board with. And there are a lot more people in the latter camp in this country.

or those wishing to insist that increased home working has been a boon to the environment, I’m afraid the jury is still very much out on that one as well. People commuting a lot less cuts down carbon emissions at one end but working from home in a poorly-insulated house during the winter with the heating up all day has to be taken into account on the other side of this climate double entry – as we are about to find out in the coming months.

Beyond the facts that suggest that the new normal probably won’t last, what I find odd is that to me it is deeply counterintuitive to think otherwise. Why would people who have been restricted in where they can go and when, have been kept from doing all of the social activities they love for what may be over a year, decide when those restrictions are lifted to keep on living as if they still apply?

It is still too early to know for sure how people will behave after the Covid crisis is over – but why make the assumption they will decide all social interaction will take place on Google chats from now on, with no one ever venturing more than a mile from their home? Won't people surely be flocking to restaurants, pubs, football matches, and city centres, more than ever before, when the pandemic is a thing of the past?

My hunch is that once people can travel freely and meet in person again, most people, having become fed up with their computer screens, will jump at the chance to talk to real human beings face-to-face as much as they can.

The Covid crisis could even act as a temporary deterrent to a long-term trend that would have continued on without its occurrence, namely more people working from home more often.

It could become associated with the unpleasantness of the crisis for a period, leading to a renaissance for city and town centres that might seem difficult to imagine for many at this point in the crisis. In summary, we really don’t know what happens once the Covid nightmare is over, but it seems to me like the ‘new normal’ isn’t built to last.
Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
Cristiano Ronaldo and Georgina Rodríguez Sign Prenup Protecting Their Separate Fortunes
Google Launches Pixel 11 With Gemini AI at the Center of Its Hardware Strategy
Turkish Parliament Passes Landmark Bill Granting Conditional Amnesty to Disarmed PKK Members
Jorge Messi, Lionel Messi’s Father and Longtime Agent, Dies at 68
AI’s Next Bottleneck Is Power, Not Just Nvidia Chips
Meta Raises AI Spending Target to as Much as $145bn Despite Pressure Over Returns
Joe Biden’s Cancer Has Spread Beyond His Bones, Hunter Biden Says
Why 2027 Could Be a Strong Year for Stocks—and Why the Forecast Is Fragile
Why Markets May Look Quiet in August After Big Tech Earnings
Trump’s Top General Seeks an Exit Strategy From Iran War, Report Says
Brock Lesnar Retires From Wrestling, Closing a Career of Rare Athletic Range and Lasting Controversy
UFO: Pentagon Releases Video of Unidentified Object Tracked Over Middle East
Ukraine Tells Senate Republicans Its Drone War Offers a Blueprint for America
Weight-Loss Drug Boom Tests the Limits of Prescription Advertising Rules
Saudi Arabia, Turkey and Pakistan Sign Mutual-Defence Pact
AI Is Remaking the US Economy, From GDP Growth to iPhone Prices
A SpaceX Rocket Is About to Crash Into the Moon — and Scientists Hope to Watch
Modern Slavery Decisions Broaden the Al Fayed Inquiry’s Frame
FIFA’s Retreat Leaves a Larger Question Over Who Guards the Game
Finland Deploys Commercial-Scale Thermal Batteries Using Crushed Rock to Store Renewable Grid Energy
Valued at $109 Million: F-35B Fighter Jet Crashes in Southern California
US Says It Has Carried Out Heavy Strikes on Iran After Attempted Attacks on Its Forces
Over 24 Hours in the Air: Qantas Airbus Completes Record-Breaking Test Flight
Arrest Warrant Issued in Lebanon for Tycoon Spotted Meeting Netanyahu in Washington
Trump says Israel ‘would not survive’ without US
Nvidia Reportedly Takes Vast Texas Data-Centre Lease to Underwrite AI Expansion
FIFA’s Private-Investment Plan for World Cup Rights Draws European Revolt
Following OpenAI's Cyberattack: 'Most Companies Still Do Not Understand What Is Coming'
OpenAI Sued After ChatGPT Allegedly Discouraged Emergency Care Before Near-Fatal Embolism
Miliband Sets Climate and International Law at Centre of UK Diplomacy
Pentagon Discloses Nearly 100 US Troop Injuries During Renewed Iran Fighting
Trump Readies New Tariffs as Temporary Global Levy Nears Expiry
High Prices Push Coffee Drinkers Toward Whole Beans and Home Brewing
Trump Draws Boos and Podium Scrutiny at Spain’s World Cup Triumph
Spain Defeats Argentina in Extra Time to Win Second World Cup
Turkey Explores S-400 Transfer to UAE in Bid to Rejoin F-35 Program
US Retaliates Against Iran After Two American Troops Killed in Jordan
Proposed U.S.-Saudi Nuclear Pact Could Permit Limited Uranium Enrichment Under International Safeguards
Why Kentucky Fried Chicken Became KFC—and Why the False Explanations Persist
Iran Claims It Destroyed Bahrain’s Main Artificial Intelligence Center in Missile and Drone Strike
Ukrainian Drones Strike Wildberries Warehouses Deep Inside Russia
Reported CIA Mission Helped Clear the UAE’s Path to Advanced US AI Chips
Artificial Intelligence Capital Fuels Markets While Governments and Regulators Face Mounting Strategic Tests
China’s Moonshot’s Kimi K3 Narrows the Gap With Anthropic Through Scale, Openness and Lower Cost
Gold and Cash Seizure Puts Indonesia’s Senior Anti-Corruption Prosecutor Under Investigation
The Ledger Will Not Trust on Faith
Passenger Bound for Germany Refused to Sit Beside a Woman on a Plane — Then Slapped a Flight Attendant
Ukraine’s Leadership Rift Spills Into the Streets as Protesters Target Army Chief
The Ten World Cup Finals That Defined Football History
Smartphones Are Getting More Expensive, Sales Are Collapsing, and Even Apple Admits: "Prices Will Rise"
×