Saudi Press

Saudi Arabia and the world
Friday, Aug 08, 2025

How Huawei is revolutionising the London shopping experience

How Huawei is revolutionising the London shopping experience

The brand continues to innovate with its immersive experience store in east London’s Westfield Stratford City, writes Winston Eavis

The team at Huawei have been delighted to welcome thousands of people through the door of our first UK experience store since we fully reopened earlier this year.

Situated in east London at Westfield Stratford City, it’s a place where fans of our technology and devices can not only buy the equipment or get something repaired, but also try them out, understand the thinking behind them and see how they connect with the rest of the Huawei ecosystem.

Customers can explore a wide range of Huawei tech, such as the noise-cancelling FreeBuds 4, in store.

You can see our handsets, wearables, speakers and headphones, and enjoy a demonstration of their capabilities. It has been a great success – and our team love the opportunity to show off our technology.

After a challenging 2020 for the retail sector, it has been a relief and a validation of our strategy to create this amazing space in the belief that our customers would welcome this exciting new approach.

Consumers are now a lot smarter about buying quality products


Many people predicted the end of the traditional high-street shopping experience as the pandemic forced stores to close and shoppers online. Yet when the restrictions were lifted, people couldn’t wait to get back to the high street and root around the shelves and clothes racks of their favourite shops.

We also recognise that people’s shopping habits have changed and consumers are now a lot smarter about buying quality products. People now combine online reviews, price comparisons and in-store demonstrations, taking a month or two to decide where to spend their hard-earned cash.

Interactive gamers can experience the powerful curved MateView GT monitor for themselves

That is why at Huawei we are pleased to be ahead of the curve with our store, where you can experience extraordinary real-time and interactive gaming, perform with your favourite bands with the help of virtual and augmented reality, and learn about the endless future possibilities made real by 5G technology.

Huawei is planning a second experience store in London


Rather than simply peruse stacks of devices and equipment, you can see them in action, try them out and ask questions of our in-store experts about capabilities. The experience centre has proven such a success that we are drawing up plans for a second store in London.

At Huawei, we have always had such confidence in our products that we’re proud to put them and their capabilities on display. Put simply, when people get their hands on our products, they understand the quality and they fall in love with them. And in London, we have found the perfect platform; the centre of the English-speaking world, in our view.

We are known for our global events over the years and many of these events have been hosted here in London, including our groundbreaking P6 and P7 launches.

The pandemic has put these events on pause, but we look forward to London hosting more of our launches in the future as we continue to create new and innovative products for our fans and customers.

Huawei showcases the full range of products in its experience store


When Regent Street and Oxford Circus were deserted during the pandemic restrictions – and the normally busy streets had gone quiet – many people had written off the London shopping experience as a thing of the past.

Get hands on with wearable Huawei tech at its Experience store in east London


They spoke too soon. People have been flocking back to the capital’s shops. And our customers are returning more informed and smarter than before.

Huawei is meeting the higher expectations of today’s consumer by offering a hands-on experience, showing the full range of our products in our experience store.

Our technology is available at the click of a button, but nothing beats the London shopping experience – hop on the Tube to Westfield Stratford City and we will see you in our store soon for an experience you won’t forget.

Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
Armenia and Azerbaijan to Sign US-Brokered Framework Agreement for Nakhchivan Corridor
British Labour Government Utilizes Counter-Terrorism Tools for Social Media Monitoring Against Legitimate Critics
WhatsApp Deletes 6.8 Million Scam Accounts Amid Rising Global Fraud
Nine people have been hospitalized and dozens of salmonella cases have been reported after an outbreak of infections linked to certain brands of pistachios and pistachio-containing products, according to the Public Health Agency of Canada
Texas Residents Face Water Restrictions While AI Data Centers Consume Millions of Gallons
Tariffs, AI, and the Shifting U.S. Macro Landscape: Navigating a New Economic Regime
India Rejects U.S. Tariff Threat, Defends Russian Oil Purchases
United States Establishes Strategic Bitcoin Reserve and Digital Asset Stockpile
Thousands of Private ChatGPT Conversations Accidentally Indexed by Google
China Tightens Mineral Controls, Curtailing Critical Inputs for Western Defence Contractors
OpenAI’s Bold Bet: Teaching AI to Think, Not Just Chat
BP’s Largest Oil and Gas Find in 25 Years Uncovered Offshore Brazil
JPMorgan and Coinbase Unveil Partnership to Let Chase Cardholders Buy Crypto Directly
British Tourist Dies Following Hair Transplant in Turkey, Police Investigate
WhatsApp Users Targeted in New Scam Involving Account Takeovers
Trump Deploys Nuclear Submarines After Threats from Former Russian President Medvedev
Germany’s Economic Breakdown and the Return of Militarization: From Industrial Collapse to a New Offensive Strategy
IMF Upgrades Global Growth Forecast as Weaker Dollar Supports Outlook
Politics is a good business: Barack Obama’s Reported Net Worth Growth, 1990–2025
"Crazy Thing": OpenAI's Sam Altman Warns Of AI Voice Fraud Crisis In Banking
Japanese Prime Minister Vows to Stay After Coalition Loses Upper House Majority
President Trump Diagnosed with Chronic Venous Insufficiency After Leg Swelling
Man Dies After Being Pulled Into MRI Machine Due to Metal Chain in New York Clinic
FIFA Pressured to Rethink World Cup Calendar Due to Climate Change
"Can You Hit Moscow?" Trump Asked Zelensky To Make Putin "Feel The Pain"
Nvidia Becomes World’s First Four‑Trillion‑Dollar Company Amid AI Boom
Iranian President Reportedly Injured During Israeli Strike on Secret Facility
Kurdistan Workers Party Takes Symbolic Step Towards Peace in Northern Iraq
BRICS Expands Membership with Indonesia and Ten New Partner Countries
Elon Musk Founds a Party Following a Poll on X: "You Wanted It – You Got It!"
AI Raises Alarms Over Long-Term Job Security
Saudi Arabia Maintains Ties with Iran Despite Israel Conflict
Russia Formally Recognizes Taliban Government in Afghanistan
Mediators Edge Closer to Israel-Hamas Ceasefire Agreement
Emirates Airline Expands Market Share with New $20 Million Campaign
House Oversight Committee Subpoenas Former Jill Biden Aide Amid Investigation into Alleged Concealment of President Biden's Cognitive Health
Amazon Reaches Major Automation Milestone with Over One Million Robots
Meta Announces Formation of Ambitious AI Unit, Meta Superintelligence Labs
China Unveils Miniature Insect-Like Surveillance Drone
Marc Marquez Claims Victory at Dutch Grand Prix Amidst Family Misfortune
Iran Executes Alleged Israeli Spies and Arrests Hundreds Amid Post-War Crackdown
Trump Asserts Readiness for Further Strikes on Iran Amid Nuclear Tensions
Iran's Parliament Votes to Suspend Cooperation with Nuclear Watchdog
Trump Announces Upcoming US-Iran Meeting Amid Controversial Airstrikes
Trump Moves to Reshape Middle East Following Israel-Iran Conflict
NATO Leaders Endorse Plan for Increased Defence Spending
U.S. Crude Oil Prices Drop Below $65 Amid Market Volatility
Explosions Rock Doha as Iranian Missiles Target Qatar
“You Have 12 Hours to Flee”: Israeli Threat Campaign Targets Surviving Iranian Officials
Oman Set to Introduce Personal Income Tax, First in Gulf
×