Saudi Fashion Growth Takes Center Stage at Tokyo Roadshow
Investors, decision-makers, and creative leaders from Japan and the region gather to discuss Saudi Arabia's fashion sector.
The Fashion Commission, in partnership with Vogue Business, concluded the Tokyo Investment Roadshow.
The event brought together investors, decision-makers, and creative leaders from Japan and the region to explore investment opportunities within Saudi Arabia's rapidly growing fashion sector.
During the tour, the commission unveiled the "State of Fashion Sector in Saudi Arabia 2025" report via its Fashion Futures platform.
This annual industry reference provides data-driven insights into the creative economy, consumer trends, talent development, and global shifts shaping the sector.
Key statistics revealed that Saudi Arabia's fashion market is projected to reach $36.8 billion by 2025, making it the largest in the Gulf region.
The market is expected to grow at a compound annual rate of 6.4 percent through 2029.
Women account for 55 percent of the sector's workforce, with 44 percent in management positions, surpassing national averages.
Additionally, 96 percent of Saudi consumers are aware of sustainability concepts, and 64 percent consider them when making purchases.
The commission also introduced a special manga version of the report, developed with Manga Productions, a subsidiary of the Misk Foundation.
Designed for Japanese audiences, the manga presents Saudi Arabia's fashion vision through a visually engaging narrative rooted in heritage and looking to the future.
The event featured a data-driven panel discussing key findings from the report, with contributions from experts and designers.
It included an investment session titled "Investing in Saudi Arabia: Funding the Future of Fashion," covering funding opportunities, new regulations, and the growing role of both private and government sectors.
This roadshow builds on previous investment initiatives by the Fashion Commission in global fashion capitals.
Organized with the Ministry of Investment and Cultural Development Fund, it aims to attract international investment and simplify access to opportunities within Saudi Arabia's fashion sector.
The Tokyo tour highlighted deepening ties between Saudi Arabia and Japan in creative industries, with fashion emerging as a key pillar of international collaboration.