Cardi B Delivers Carefully Curated Set at Saudi Arabia’s Soundstorm Festival
The US rapper adapts her performance style to local norms during a high-profile appearance in Riyadh
Cardi B delivered what observers described as her most restrained performance to date when she appeared at Saudi Arabia’s Soundstorm Festival, adjusting her stage presence and presentation to align with local cultural expectations.
The Grammy-winning artist took to the stage in Riyadh before a large international crowd, offering a tightly controlled set that retained her trademark confidence while adhering to the kingdom’s performance guidelines.
Organisers and attendees noted that the show marked a clear departure from the more provocative imagery often associated with her concerts elsewhere, reflecting the evolving but still distinct boundaries governing live entertainment in Saudi Arabia.
Soundstorm, now one of the Middle East’s largest music festivals, has become a central platform for the country’s strategy to attract global artists while balancing international appeal with domestic norms.
Cardi B’s appearance highlighted that balance, demonstrating how major performers can adapt without sacrificing musical impact.
Saudi officials have promoted the festival as part of a broader effort to diversify the economy and expand cultural offerings, drawing visitors from across the region and beyond.
For Cardi B, the performance underscored her ability to tailor her artistry to different audiences, while for Saudi Arabia it reinforced the country’s growing role on the global live music circuit.