Since its inception as an IT company in 2017, Ego has quickly ascended to a top position in the industry, thanks to its sharp strategy and use of advanced technology.

Known for setting a high bar, Ego is increasingly becoming the go-to service in Saudi Arabia, differentiating itself with its user-centric Ego rides app. The app is renowned for delivering convenience, efficiency, and smart route optimization, all with a focus on comfort and economy for its users.

The company prioritizes safety and security, continually innovating to integrate the latest technology. Ego also seeks to improve driver satisfaction, which, in turn, enhances service quality and user benefits.

Beyond providing rides, Ego champions social and sports initiatives, supporting the Children with Disability Association and sponsoring the prominent Al-Shabab Football Club.

Driven by core values that include transparency and commitment, Ego is dedicated to contributing to the nation through substantial employment opportunities, particularly for the youth.

Staffed by a team with global aims, Ego is already extending its reach, starting with Egypt, and aligning with Saudi Vision 2030’s goal of economic diversification.

Ego's journey to becoming one of the top applications in the ride-hailing sector is underscored by its solid foundation and excellent support team, now serving millions of users worldwide.

Proudly founded on homegrown technology and innovation, Ego is poised to export its services globally, always prioritizing customer satisfaction and attention to detail, with the vision to become the leading ride-hailing app internationally.