The deal will have Almosafer promoting and showcasing the destination's tourism developments and offerings, including the Red Sea's coastline, coral reefs, dunescapes, and wadis.

Both companies will collaborate on marketing campaigns to increase awareness among travelers and highlight the diverse experiences and offerings in the Red Sea and AMAALA regions.

According to John Pagano, CEO of Red Sea Global, the partnership will help travelers discover the unique attractions of the area and unlock the tourism potential of the Red Sea coast for various travel segments.

Saudi Arabia is focusing on developing its tourism sector as part of its economic diversification plan to reduce reliance on oil.

The National Tourism Strategy aims to attract 150 million visitors and create 1.6 million jobs by 2030.

Almosafer, a Saudi Arabian travel company, has partnered with Red Sea Global to promote luxury tourism in the Kingdom.

The Red Sea and AMAALA projects, with a total of 79 hotels, are projected to contribute SR33 billion ($8.79 billion) annually to the economy upon completion in 2030.

Red Sea Global, a multi-project developer in Saudi Arabia, signed a deal with Saudia, the national flag carrier, to offer exclusive travel discounts and corporate rates to its employees.

This partnership aims to streamline the travel experience for Red Sea Global's staff and support the Kingdom's economic objectives as a global tourism hub.

Saudia's chief commercial officer expressed excitement about the collaboration.