Saudi Press

Saudi Arabia and the world
Friday, Feb 06, 2026

KPMG: Bold people strategies are crucial in achieving a competitive edge in HR

KPMG: Bold people strategies are crucial in achieving a competitive edge in HR

Optimizing people management has been a common pursuit for organizations worldwide, often achieved by leveraging best practices and drawing insight from others in the field. In its latest publication, The future of HR: Lessons from pathfinders, KPMG explores how HR professionals around the world are dealing with disruption and their organizations.
The report explores six key themes: delivering strategic flow; being digital in thought; word and deed; advancing analytics from insight to action – safely; shopping for talent — building talent marketplaces; holding to the heading — how to make purpose real and prioritizing wellbeing.

“Our interactions with global experts suggest that companies are now prioritizing bold people strategies as a crucial element in achieving a competitive edge, especially during the current period of the Great Reconsideration,” said Niam Sinno, Head of People and Change Advisory at KPMG Professional Services.

Saudi Arabia has been introducing initiatives to build the capabilities needed for its marketplace, and one of the latest initiatives is the HR Transformation Initiative by the Ministry of Human Resources and Social Development (MHRSD).

The initiative aims to update all HR departments in ministries into a new management style by qualifying their employees with professional certificates in the field of human resources and supporting the departments in terms of developing processes and structuring to ensure raising the level of growth. It strives to better enable HR functions to contribute to achieving the objectives of government entities.

Additionally, the ministry has issued a standardized organization of the working environment to keep pace with the latest developments in the labor market. The decision intends to create an attractive and safe work environment, provide decent and sustainable job opportunities for the citizens, enhance the attractiveness of the work environment and address the challenges that workers and employers face.

One of the many HR trends is the shift towards artificial intelligence (AI) and HR cloud. Various manual and inefficient HR processes are already being automated to ease administrative loads.

A wide range of aspects has benefited from AI technology, from report generation to decision-making processes. In the years to come, companies expect these HR trends in Saudi Arabia to grow and have a greater impact on HR industries.

Another HR trend in the country is the focus on data-driven decisions. As the role of HR professionals is changing, they are increasingly required to think strategically. Data such as compensation raises must be analyzed to ensure the business’s return on investment (ROI) isn’t affected.

“Saudi Arabia’s economic landscape increasingly involves HR professionals in strategic and financial discussions. With market insights, data, metrics, and benchmarks, HR teams are challenged to assist in workforce skills development,” commented Sinno.

Insight from KPMG experts on the metaverse suggests that people could spend more time in the metaverse than in real life by 2030. This propels HR to revisit service delivery in extended reality, creating a total experience for all stakeholders.

“As our community continues to be impacted by global economic uncertainty, HR must stand tall and support its employees. It is time organizations introspect and plan for the future, embracing the support of scientifically driven approaches while upholding their company values,” Sinno concluded.
Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
Foreign Governments and Corporations Spend Millions with Trump-Linked Lobbying Firm in Washington
Saudi Arabia Quietly Allows Wealthy Foreign Residents to Buy Alcohol, Signalling Policy Shift
Investigation Launched at Winter Olympics Over Ski Jumpers Injecting Hyaluronic Acid
U.S. State Department Issues Urgent Travel Warning for Citizens to Leave Iran Immediately
Wall Street Erases All Gains of 2026; Bitcoin Plummets 14% to $63,000
Eighty-one-year-old man in the United States fatally shoots Uber driver after scam threat
German Chancellor Friedrich Merz Begins Strategic Gulf Tour with Saudi Arabia Visit
Dubai Awards Tunnel Contract for Dubai Loop as Boring Company Plans Pilot Network
Five Key Takeaways From President Erdoğan’s Strategic Visit to Saudi Arabia
AI Invented “Hot Springs” — Tourists Arrived and Were Shocked
Erdoğan’s Saudi Arabia Visit Focuses on Trade, Investment and Strategic Cooperation
Germany and Saudi Arabia Move to Deepen Energy Cooperation Amid Global Transition
Saudi Aviation Records Historic Passenger Traffic in 2025 and Sets Sights on Further Growth in 2026
Tech Market Shifts and AI Investment Surge Drive Global Innovation and Layoffs
Global Shifts in War, Trade, Energy and Security Mark Major International Developments
Tesla Ends Model S and X Production and Sends $2 Billion to xAI as 2025 Revenue Declines
The AI Hiring Doom Loop — Algorithmic Recruiting Filters Out Top Talent and Rewards Average or Fake Candidates
Federal Reserve Holds Interest Rate at 3.75% as Powell Faces DOJ Criminal Investigation During 2026 Decision
Putin’s Four-Year Ukraine Invasion Cost: Russia’s Mass Casualty Attrition and the Donbas Security-Guarantee Tradeoff
Saudi Crown Prince Tells Iranian President: Kingdom Will Not Host Attacks Against Iran
U.S. Central Command Announces Regional Air Exercise as Iran Unveils Drone Carrier Footage
Trump Defends Saudi Crown Prince in Heated Exchange After Reporter Questions Khashoggi Murder and 9/11 Links
Saudi Stocks Rally as Kingdom Prepares to Fully Open Capital Market to Global Investors
Air France and KLM Suspend Multiple Middle East Routes as Regional Tensions Disrupt Aviation
Saudi Arabia scales back Neom as The Line is redesigned and Trojena downsized
Saudi Industrial Group Completes One Point Three Billion Dollar Acquisition of South Africa’s Barloworld
Saudi-Backed LIV Golf Confirms Return to Trump National Bedminster for 2026 Season
Gold Jumps More Than 8% in a Week as the Dollar Slides Amid Greenland Tariff Dispute
Boston Dynamics Atlas humanoid robot and LG CLOiD home robot: the platform lock-in fight to control Physical AI
United States under President Donald Trump completes withdrawal from the World Health Organization: health sovereignty versus global outbreak early-warning access
Trump Administration’s Iran Military Buildup and Sanctions Campaign Puts Deterrence Credibility on the Line
Tech Brief: AI Compute, Chips, and Platform Power Moves Driving Today’s Market Narrative
NATO’s Stress Test Under Trump: Alliance Credibility, Burden-Sharing, and the Fight Over Strategic Territory
Saudi Arabia’s Careful Balancing Act in Relations with Israel Amid Regional and Domestic Pressures
Greenland, Gaza, and Global Leverage: Today’s 10 Power Stories Shaping Markets and Security
America’s Venezuela Oil Grip Meets China’s Demand: Market Power, Legal Shockwaves, and the New Rules of Energy Leverage
Trump’s Board of Peace: Breakthrough Diplomacy or a Hostile Takeover of Global Order?
Prince William to Make Official Visit to Saudi Arabia in February
Saudi Arabia Advances Ambitious Artificial River Mega-Project to Transform Water Security
Saudi Crown Prince and Syrian President Discuss Stabilisation, Reconstruction and Regional Ties in Riyadh Talks
Mohammed bin Salman Confronts the ‘Iranian Moment’ as Saudi Leadership Faces Regional Test
Cybercrime, Inc.: When Crime Becomes an Economy. How the World Accidentally Built a Twenty-Trillion-Dollar Criminal Economy
Strategic Restraint, Credible Force, and the Discipline of Power
Donald Trump Organization Unveils Championship Golf Course and Luxury Resort Project in Saudi Arabia
Inside Diriyah: Saudi Arabia’s $63.2 Billion Vision to Transform Its Historic Heart into a Global Tourism Powerhouse
Trump Designates Saudi Arabia a Major Non-NATO Ally, Elevating US–Riyadh Defense Partnership
Trump Organization Deepens Saudi Property Focus with $10 Billion Luxury Developments
There is no sovereign immunity for poisoning millions with drugs.
Mohammed bin Salman’s Global Standing: Strategic Partner in Transition Amid Debate Over His Role
Saudi Arabia Opens Property Market to Foreign Buyers in Landmark Reform
×