Saudi Press

Saudi Arabia and the world
Saturday, Jul 05, 2025

AI Infuses Everything on Show at CES Gadget Extravaganza

AI Infuses Everything on Show at CES Gadget Extravaganza

The latest leaps in artificial intelligence in everything from cars to robots to appliances will be on full display at the annual Consumer Electronics Show (CES) opening Thursday in Las Vegas.

Forced by the pandemic to go virtual in 2021 and hybrid last year, tens of thousands of show-goers are hoping for a return to packed halls and rapid-fire deal-making that were long the hallmark of the annual gadget extravaganza.

"In 2022, it was a shadow of itself — empty halls, no meetings in hotel rooms," Avi Greengart, an analyst at Techsponential told Agence France-Presse. "Now, [we expect] crowds, trouble getting around and meetings behind closed doors — which is what a trade show is all about."

The CES show officially opens Thursday, but companies will begin to vie for the spotlight with the latest tech wizardry as early as Tuesday.


FILE - Attendees walk through the 2020 Consumer Electronics Show (CES) in Las Vegas, Nevada, Jan. 10, 2020.

CES will be spread over more than seven hectares, from the sprawling Las Vegas Convention Center to pavilions set up in parking lots. Ballrooms and banquet rooms across Sin City will be used to hustle up business.

With transportation now computing's new frontier, next generation autos, trucks, boats, farm equipment, and even flying machines are expected to grab attention, according to analysts.

"It's going to feel almost like you're at an auto show," said Kevan Yalowitz, head of platform strategy at Accenture.

More than ever, cars now come with operating systems so much like a smartphone or laptop computer, Accenture expects that by 2040 about 40% of vehicles on the road will need software updated remotely.

And with connected cars come apps and online entertainment as developers battle to grab passenger attention with streaming or shopping services on board.

Electric vehicles enhanced with artificial intelligence will also be on display "in a big way," Greengart said.

"What has really been the buzz is personalized flying machines," said independent tech analyst Rob Enderle. "Basically, they are human-carrying drones."

Led by Zuckerberg's Meta, immersive virtual worlds referred to as the metaverse are seen by some as the future of the ever-evolving internet, despite widespread criticism that the billionaire CEO is over-investing in an unproven sector.

After being a major theme at CES last year, virtual reality headgear aimed at transporting people to the metaverse is expected to again figure prominently.

Formerly known as Facebook, Meta will be allowing selected guests to try its latest Oculus Quest virtual reality headset, trying to persuade doubters that the company's pivot to the metaverse was the right one.

Web 3


Gadgets or services pitched as being part of the next-generation of the internet — or "Web 3" — are also expected to include mixed reality gear as well as blockchain technology and NFTs.

Web 3 promises a more decentralized internet where tech giants, big business or governments no longer hold all the keys to life online.

"The idea of how we are going to connect is going to be part of the big trend at CES," said Creative Strategies analyst Carolina Milanesi.

Analysts had expected cryptocurrencies to be touted among Web 3 innovations at the show, but there "could be pullback" because of the implosion of cryptocurrency platform FTX and the arrest of its boss Sam Bankman-Fried, according to Milanesi.

CES offerings will likely show effects of the pandemic, since products designed during a time of lockdowns and remote work will now be heading for market even if lifestyles are returning to pre-COVID habits, noted Greengart.

Health, environment


Tech designed to better assess health and connect remotely with care providers will also be strong at CES.

And though the show is unabashedly devoted to consumerism, the environment will also be a theme from gadgets designed to scoop trash from waterways to apps that help people cut down on energy use.

A lot of companies are eliminating plastic from packaging and shifting to biodegradable materials, while also trying to reduce carbon emissions, according to analysts.

"If you are the kind of person who is off the grid growing vegetables, then CES is not for you," Greengart said. "But I do commend companies that find ways to make their products and the supply chain more sustainable."

Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
AI Raises Alarms Over Long-Term Job Security
Saudi Arabia Maintains Ties with Iran Despite Israel Conflict
Russia Formally Recognizes Taliban Government in Afghanistan
Mediators Edge Closer to Israel-Hamas Ceasefire Agreement
Emirates Airline Expands Market Share with New $20 Million Campaign
House Oversight Committee Subpoenas Former Jill Biden Aide Amid Investigation into Alleged Concealment of President Biden's Cognitive Health
Amazon Reaches Major Automation Milestone with Over One Million Robots
Meta Announces Formation of Ambitious AI Unit, Meta Superintelligence Labs
China Unveils Miniature Insect-Like Surveillance Drone
Marc Marquez Claims Victory at Dutch Grand Prix Amidst Family Misfortune
Iran Executes Alleged Israeli Spies and Arrests Hundreds Amid Post-War Crackdown
Trump Asserts Readiness for Further Strikes on Iran Amid Nuclear Tensions
Iran's Parliament Votes to Suspend Cooperation with Nuclear Watchdog
Trump Announces Upcoming US-Iran Meeting Amid Controversial Airstrikes
Trump Moves to Reshape Middle East Following Israel-Iran Conflict
NATO Leaders Endorse Plan for Increased Defence Spending
U.S. Crude Oil Prices Drop Below $65 Amid Market Volatility
Explosions Rock Doha as Iranian Missiles Target Qatar
“You Have 12 Hours to Flee”: Israeli Threat Campaign Targets Surviving Iranian Officials
Oman Set to Introduce Personal Income Tax, First in Gulf
Germany and Italy Under Pressure to Repatriate $245bn of Gold from US Vaults
Iran Intensifies Crackdown on Alleged Mossad Operatives After Sabotage Claims
Trump Praises Iran’s ‘Very Weak’ Response After U.S. Strikes and Presses Israel to Pursue Peace
WATCH: Israeli forces show the aftermath of a massive airstrike at Iran's Isfahan nuclear site
We have new information and breaking details to share about what is shaping up to be a historic air campaign tonight
Six Massive Bombs Dropped on Fordow; Trump: 'A Historic Moment for the U.S., Israel, and the World'
Fordow: Deeply Buried Iranian Enrichment Site in U.S.–Israel Crosshairs
United States Conducts Precision Strikes on Iran’s Nuclear Sites
US strikes Iran nuclear sites, Trump says
Pakistan to nominate Trump for Nobel Peace Prize.
Israel Confirms Assassination of Quds Force Commander in Tehran
16 Billion Login Credentials Leaked in Unprecedented Cybersecurity Breach
Senate hearing on who was 'really running' Biden White House kicks off
G7 Leaders Fail to Reach Consensus on Key Global Issues
Mass exodus in Tehran as millions try to flee following Trump’s evacuation order
Iranian Military Officers Reportedly Seek Contact with Reza Pahlavi, Signal Intent to Defect
Vietnam Emerges as Luxury Yacht Destination for Ultra‑Rich
China's Iranian Oil Imports Face Disruption Amid Escalating Middle East Tensions
Trump Demands Iran's Unconditional Surrender Amid Escalating Conflict
Israeli Airstrike Targets Iranian State TV in Central Tehran
President Trump is leaving the G7 summit early and has ordered the National Security Council to the Situation Room
Netanyahu Signals Potential Regime Change in Iran
Analysts Warn Iran May Resort to Unconventional Warfare
Iranian Regime Faces Existential Threat Amid Conflict
Energy Infrastructure Becomes War Zone in Middle East
Iran Conducts Ballistic Missile Launches Amid Heightened Tensions with Israel
Iran Signals Openness to Nuclear Negotiations Amid Ongoing Regional Tensions
Shock Within Iran’s Leadership: Khamenei’s Failed Plan to Launch 1,000 Missiles Against Israel
Trump's Anti-War Stance Tested Amid Israel-Iran Conflict
UK Deploys Jets to Middle East Amid Rising Tensions
×