Soniox CEO Klemen Simonic believes voice-enabled technologies will drive the next wave of digital innovation in the Kingdom.
In a world where automation and artificial intelligence (AI) are increasingly driving technological advancement, the role of human language is taking center stage.
The CEO of Soniox, a cutting-edge speech-to-text platform, Klemen Simonic, envisions that voice-powered technology will be at the heart of the next digital revolution.
This vision is particularly compelling in countries like Saudi Arabia, where smartphone usage dominates daily life and a young population is eager for innovative digital solutions.
Soniox, founded by Simonic five years ago, offers advanced speech recognition, transcription, and real-time multilingual translation services in over 60 languages.
What sets Soniox apart from its competitors is its ability to deliver ultra-fast, token-level outputs in milliseconds—critical for applications such as live assistants, wearables, bots, and smart speakers.
Simonic's journey into voice AI began long before the widespread adoption of generative AI technology.
After initial exposure to programming and machine learning during his teenage years at the prestigious Jozef Stefan Institute in Slovenia, Simonic was further honed through internships and work opportunities at Stanford University and tech giants Google and
Facebook.
These experiences helped shape Soniox into a company dedicated solely to voice AI solutions.
Beyond its technical capabilities, Soniox prioritizes privacy and compliance—achieving SOC 2 Type II certification and being HIPAA-ready.
This makes the platform suitable for sensitive areas such as healthcare facilities, emergency rooms, and call centers where accurate transcription can be life-saving.
The company's focus on healthcare highlights how voice AI is not merely about convenience but also about bridging communication gaps, especially with complex medical terminology.
Saudi Arabia presents a particularly promising market for Soniox's ambitions.
With over 90% of its population owning smartphones and a significant young demographic, the Kingdom offers fertile ground for the adoption of voice-enabled technologies.
The accelerated reliance on mobile-first services during the
COVID-19 pandemic through government-developed platforms like Tawakkalna underscores this trend.
The communications and IT sector in Saudi Arabia is now valued at over $44 billion—4.1% of its gross domestic product—and continues to grow rapidly with investments in cloud computing, automation, and smart infrastructure.
Although Soniox currently lacks a physical presence in the region, there are significant interests from Saudi organizations exploring AI-powered transcription and customer service tools.
For Simonic's team, expanding language support beyond mainstream datasets is key, particularly for languages spoken by rural communities within Saudi Arabia that are often excluded due to their cultural nuance.
The technology aims to 'enable all languages so everyone in the world can speak and be understood by AI.'
To facilitate broader adoption, Soniox launched a new comparison tool in July, allowing developers and businesses to benchmark different speech AI providers using real-world data and their own voice samples.
This initiative promotes transparency especially in regions where diverse linguistic contexts are critical for selecting the right solution.
As Saudi Arabia progresses toward its digital transformation goals under Vision 2030, technologies like Soniox may find a significant role not only as productivity tools but also as bridges between language, innovation, and accessibility in a rapidly evolving world.
The potential impact on sectors from healthcare to customer service could be profound, reflecting the broader implications of voice AI technology.