Saudi Press

Saudi Arabia and the world
Saturday, Feb 21, 2026

CEO Secrets: 'My billion-pound company has no office'

CEO Secrets: 'My billion-pound company has no office'

In just two years, Johnny Boufarhat has turned his online conference-hosting platform, Hopin, into a company valued at over £4bn.

He employs more than 500 people, but some of them he's never met and none of them work from a central office.

According to The Sunday Times Rich List, the 27-year-old is now the UK's youngest self-made billionaire and in a recent round of fundraising Hopin raised $400m from private investors, giving it an impressive valuation of $5.65bn (£4.05bn).

But he likes to do things differently.

"Being a fully-remote company allows us to do things that other companies haven't been able to do before," explains Johnny Boufarhat, from his latest Airbnb rental property in Barcelona, Spain.

Never mind not having a permanent office, this entrepreneur doesn't even have a permanent home.

He's a digital nomad moving from one rental property to another, running his company from wherever he happens to be.

Boufarhat working from a rented property in Barcelona

"Ten years ago you couldn't do this because the software wasn't good enough, sending emails back and forth doesn't cut it," says Boufarhat. It is not an ideological decision, he adds, remote working has just proven more efficient as the company has expanded at warp speed.

Perfect timing


Hopin only started in 2019 with six employees, but has grown exponentially during the pandemic, as lockdowns meant the conference industry was effectively mothballed.

Hopin stepped in to offer an online alternative. Like Zoom, it was in the right technology space at the right time.

The platform has hosted more than 80,000 events since 2020, working with organisations and companies like the United Nations, Nato, Slack and Unilever.

Hopin is a platform for hosting interactive digital conferences

He has no immediate plans to change the remote working model that has served his start-up so well. In fact, he has developed a unique digital company culture to support it.

It's a template that could indicate how more companies are launched and run in the future.

There is an all-hands' "town hall" video meeting for all 500 employees hosted once a month on Hopin's own platform, which Boufarhat describes as "more like a TV game show".

When it comes to the practicalities of working while physically apart, Hopin takes advantage of cloud-based, collaborative software: Microsoft Teams, Slack, video-messaging platform Loom, Figma (for design work) and Notion (which allows you to share information in Wiki notes).

There are bots to patrol messaging platform Slack, that pairs up random colleagues once a month for an online coffee (in a bid to replace those water cooler moments).

Hopin also holds a monthly online staff survey to see which areas of working life need improvement.

Boufarhat thinks there will be appetite for colleagues to meet up in person for social reasons in a post-lockdown world, but for work it is not likely to be necessary because their productivity tools are so good.

"Also, remote working has allowed us to hire from a global talent pool," he adds, "which is necessary when you are growing so fast."

'It made me a different person'


His personal story is compelling - his idea for Hopin was born of illness.

His family is originally from Lebanon, but he was born and raised in Australia, before moving to London as a teenager.

He went travelling with his girlfriend around South East Asia in 2015, after a mechanical engineering degree from Manchester University.

But he caught a bug on the trip that left him immuno-suppressed. Back in London he was laid up in bed for months.

"It made me a different person," recalls Boufarhat. "I was unable to leave my home, I was vomiting, the fatigue was really, really bad. After more than a year of it, I was truly at my wit's end. I didn't feel I could continue living such an enclosed life."

Boufarhat eventually brought his health condition under control by adjusting his diet

Whilst he felt he could socialise to a certain extent online - thanks to social media and YouTube - he struggled to network and he felt his career was in freefall.

He was able to do the odd freelance shift coding to keep afloat financially, but he felt in limbo.

Attending webinars and video conferences was one thing he could successfully do, when bedbound, but he found that you couldn't meet people and make new contacts, which he realised was the key to progress.

"There might be 1,000 people in the webinar, but it was still essentially just two people talking and you couldn't even see who else was watching with you," recalls Boufarhat.

His solution was to code himself the first version of Hopin, which is designed to be an interactive experience for delegates, allowing them to connect with other attendees, through messaging and online breakout rooms.

The Hopin platform facilitates interactions between delegates, both open and private

In time, he was able to improve his health condition by experimenting with different diets.

"Looking back, the illness gave me a second life, it put me on a mission to make the world smaller."

In 2019 he finally felt well enough to launch the product he had devised during his confinement.

Little did he know it would be a global illness, Covid-19, that would lead to its massive uptake and success.


WATCH: Johnny Boufarhat on letting go of your ego in business


Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
Concerns Mount Over Potential Saudi Uranium Enrichment in Prospective US Nuclear Accord
Trump Directs Government to Release UFO and Alien Information
Trump Signs Global 10% Tariffs on Imports
Investability Emerges as the Defining Test of Saudi Arabia’s Next Market Phase
Saudi Arabia’s Packaging Market Accelerates as Sustainability and E-Commerce Drive Transformation
Saudi Arabia’s Strategic Minerals Drive Offers Lessons for Europe’s Supply Chain Ambitions
Saudi Arabia Unveils $32 Billion Push Into Theme Parks and Global Entertainment
Saudi Crude Exports to India Climb Sharply, Closing Gap With Russia
Saudi Arabia’s Halal Cosmetics Market Expands as Faith and Ethical Beauty Drive Growth
United Kingdom Denies U.S. Access to Military Base for Potential Iran Strike
ImmunityBio Secures Saudi Partnerships to Launch Flagship Cancer Therapy
Türkiye and Saudi Arabia Launch Expanded Renewable Energy Partnership
US Supreme Court Voids Trump’s Emergency Tariff Plan, Reshaping Trade Power and Fiscal Risk
UK Intensifies Efforts to Secure Saudi Investment in Next-Generation Fighter Jet Programme
Saudi Arabia Tops Middle East Green Building Rankings with Record Growth in 2025
Qatar and Saudi Arabia Each Commit One Billion Dollars to President Trump’s ‘Board of Peace’ Initiative
Ramadan 2026 Prayer Times Set as Fasting Begins in Saudi Arabia and Egypt Announces Dates
Saudi Arabia Launches Ramadan 2026 Hotel Campaign to Boost Religious and Leisure Tourism
Saudi Arabia Seeks Reroute of Greece-Bound Fibre-Optic Cable Through Syria Instead of Israel
Saudi-Backed Scopely Acquires Majority Stake in Turkey’s Loom Games to Expand Mobile Portfolio
Zodiac Milpro Launches Zid Marine Joint Venture in Saudi Arabia to Expand Regional Shipbuilding
Saudi Arabia Reaffirms Reform Path Amid Claims of Ideological Reversal
Calls Grow for Saudi Arabia and UAE to Settle Differences Through Direct Dialogue
Jensen Huang just told the story of how Elon Musk became NVIDIA’s very first customer for their powerful AI supercomputer
British couple sentenced to 10 years in Iran for espionage
Former British Prince Andrew Arrested on Suspicion of Misconduct in Public Office
Unitree Robotics founder Wang Xingxing showcases future robot deployment during Spring Festival Gala.
Prince William Holds Talks with Crown Prince Mohammed bin Salman During Saudi Visit
Saudi Arabia’s Humain Commits $3 Billion Investment to Elon Musk’s xAI
SCOPA Executive Unveils Ambitious Relaunch Strategy for Saudi Production Company
Saudi Arabia Sees Rise in Business Visa Rejections Amid Tighter Compliance Checks
Saudi PIF Transfers Take-Two Stake to Savvy Games Group in Strategic Gaming Push
Jimmy Carr Says He ‘Loved’ Saudi Arabia Show Amid Debate Over Performing in the Kingdom
Sotheby’s ‘Origins II’ Auction Signals Saudi Collectors’ Shift Toward Cultural Legacy
EY and Microsoft Deepen Saudi Arabia Partnership with Launch of EY Studio+
Google Pay Launches Support for Mastercard Cards in Saudi Arabia
Saudi Arabia Bolsters Maritime Surveillance Fleet with Four C-27J Patrol Aircraft
Kazakhstan and Saudi Arabia Deepen Strategic Partnership with New Investment and Energy Agreements
Saudi Crown Prince Receives Written Message from Kazakhstan’s President Amid Expanding Strategic Ties
ImmunityBio Shares Rise After Saudi Arabia BCG Manufacturing Update Spurs Investor Optimism
Global Music Star Tyla Confirmed as Headliner at 2026 Saudi Arabian Grand Prix Entertainment Lineup
Somalia and Saudi Arabia Forge New Military Partnership Amid Regional Power Shifts
Saudi Arabia and Several Nations Criticize Israeli West Bank Land Measures as Diplomatic Tensions Rise
Saudi Public Investment Fund Transfers Stake in Take-Two Interactive as Portfolio Strategy Evolves
Saudi Arabia’s Flagship Defense Expo Highlights Industrial Ambitions and Expanding Arms Portfolio
Strategic Divergence Deepens as Saudi Arabia and UAE Recalibrate Gulf Partnership
Saudi Arabia Confirms Start of Ramadan as Crescent Moon Sighted, While Other Nations Begin a Day Later
Rubio Calls for Sweeping U.N. Reform, Saying It Has Failed to End Wars in Gaza and Ukraine
10,000 Condoms Distributed at Winter Olympics 2026 Athlete Village Depleted Within 72 Hours
Prince William Meets Saudi Crown Prince as Epstein-Andrew Fallout Casts Shadow
×