Saudi Press

Saudi Arabia and the world
Friday, Jul 11, 2025

TCL grows footprint in KSA with newest TV and Home Appliance range

TCL grows footprint in KSA with newest TV and Home Appliance range

TCL Electronics, (1070.HK), the second-largest LCD TV brand in the world and a pioneer in consumer electronics and home appliances has launched its latest product line in Saudi Arabia in partnership with Alesayi Electronics, the sole distributor of TCL products in the Kingdom.

The products launched include TCL’s new range of MiniLED TVs, QLED TVs, extra-large 98” QLED TV and soundbars along with a wide range of air conditioners (ACs), refrigerators, and washing machines. TCL achieved ranking No.1 in the Android Smart TV market share globally in 2021.

TCL has a presence in over 160 countries and has over 300 million customers, making it a globally leading brand of consumer electronics and home appliances. This latest product launch is part of the company’s aggressive expansion strategies in the Middle East & Africa region.

Commenting on the product launch, Ms. Sunny Yang, General Manager of TCL MEA, said, “We are proud to bring our brand-new line of products to our existing and new customers in Saudi Arabia. With this new market expansion, facilitated by our local partners, the goal is for TCL to become a leader in intelligent technology in the region.”

“These new products are firmly in line with TCL’s s new brand slogan “Inspire Greatness”, which carries the brand’s latest corporate message. It is meant to reflect TCL’s confidence and ambition to provide consumers around the world with values that inspire and empower people to pursue greatness beyond products,” she added.

Mohammed Hassan Hashish, Executive Director of Alesayi Electronics, said, “We have had a strong relationship with TCL for many years. With the launch of the new product line, we expect to serve a new and smart customer base in the Saudi market.”

TCL is adding top-of-the-line features to this new C-series TV line up. TCL’s Mini LED QLED 4K TVs, C935 and C835 offer stunning brightness and striking contrast, showing off captivating details, thanks to 1000+ dimming zones in C935 and full-array local dimming in C835.

Its QLED 4K TVs, C735 and C635 also have excellent visuals with over one billion true-to-life colours. C735 is a perfect gift to gamers with its game master technology providing 144 Hz refresh rate.

TCL also launched the 98C735 with an extra-large 98” screen, which is the largest-sized TV launched in Saudi Arabia by TCL. All the new TCL TVs now come with built-in Google TV’s and all C-series TVs have HDMI 2.1 connectivity

The home appliance products unveiled in the Saudi market include bigger 512L 4-cross door refrigerators with inverter compressor and multi-air flow 4 cycle systems. The new TCL washing machines use direct drive motor that is quieter, more stable and more energy-efficient. Ultra+ dual inverter with high SEER B level in Saudi can achieve fast cooling & heating along with self-cleaning. These ACs also have an IOT connection and can be operated via TCL Home App.

TCL products will be available all across KSA in both TCL showrooms, as well as various popular electronics retail stores and outlets including Alesayi Electronics, Extra, Jarir Lulu, and other offline channels throughout the kingdom. The products are also available online at www.aecksa.com.

Newsletter

Related Articles

Saudi Press
0:00
0:00
Close
BRICS Expands Membership with Indonesia and Ten New Partner Countries
Elon Musk Founds a Party Following a Poll on X: "You Wanted It – You Got It!"
AI Raises Alarms Over Long-Term Job Security
Saudi Arabia Maintains Ties with Iran Despite Israel Conflict
Russia Formally Recognizes Taliban Government in Afghanistan
Mediators Edge Closer to Israel-Hamas Ceasefire Agreement
Emirates Airline Expands Market Share with New $20 Million Campaign
House Oversight Committee Subpoenas Former Jill Biden Aide Amid Investigation into Alleged Concealment of President Biden's Cognitive Health
Amazon Reaches Major Automation Milestone with Over One Million Robots
Meta Announces Formation of Ambitious AI Unit, Meta Superintelligence Labs
China Unveils Miniature Insect-Like Surveillance Drone
Marc Marquez Claims Victory at Dutch Grand Prix Amidst Family Misfortune
Iran Executes Alleged Israeli Spies and Arrests Hundreds Amid Post-War Crackdown
Trump Asserts Readiness for Further Strikes on Iran Amid Nuclear Tensions
Iran's Parliament Votes to Suspend Cooperation with Nuclear Watchdog
Trump Announces Upcoming US-Iran Meeting Amid Controversial Airstrikes
Trump Moves to Reshape Middle East Following Israel-Iran Conflict
NATO Leaders Endorse Plan for Increased Defence Spending
U.S. Crude Oil Prices Drop Below $65 Amid Market Volatility
Explosions Rock Doha as Iranian Missiles Target Qatar
“You Have 12 Hours to Flee”: Israeli Threat Campaign Targets Surviving Iranian Officials
Oman Set to Introduce Personal Income Tax, First in Gulf
Germany and Italy Under Pressure to Repatriate $245bn of Gold from US Vaults
Iran Intensifies Crackdown on Alleged Mossad Operatives After Sabotage Claims
Trump Praises Iran’s ‘Very Weak’ Response After U.S. Strikes and Presses Israel to Pursue Peace
WATCH: Israeli forces show the aftermath of a massive airstrike at Iran's Isfahan nuclear site
We have new information and breaking details to share about what is shaping up to be a historic air campaign tonight
Six Massive Bombs Dropped on Fordow; Trump: 'A Historic Moment for the U.S., Israel, and the World'
Fordow: Deeply Buried Iranian Enrichment Site in U.S.–Israel Crosshairs
United States Conducts Precision Strikes on Iran’s Nuclear Sites
US strikes Iran nuclear sites, Trump says
Pakistan to nominate Trump for Nobel Peace Prize.
Israel Confirms Assassination of Quds Force Commander in Tehran
16 Billion Login Credentials Leaked in Unprecedented Cybersecurity Breach
Senate hearing on who was 'really running' Biden White House kicks off
G7 Leaders Fail to Reach Consensus on Key Global Issues
Mass exodus in Tehran as millions try to flee following Trump’s evacuation order
Iranian Military Officers Reportedly Seek Contact with Reza Pahlavi, Signal Intent to Defect
Vietnam Emerges as Luxury Yacht Destination for Ultra‑Rich
China's Iranian Oil Imports Face Disruption Amid Escalating Middle East Tensions
Trump Demands Iran's Unconditional Surrender Amid Escalating Conflict
Israeli Airstrike Targets Iranian State TV in Central Tehran
President Trump is leaving the G7 summit early and has ordered the National Security Council to the Situation Room
Netanyahu Signals Potential Regime Change in Iran
Analysts Warn Iran May Resort to Unconventional Warfare
Iranian Regime Faces Existential Threat Amid Conflict
Energy Infrastructure Becomes War Zone in Middle East
Iran Conducts Ballistic Missile Launches Amid Heightened Tensions with Israel
Iran Signals Openness to Nuclear Negotiations Amid Ongoing Regional Tensions
Shock Within Iran’s Leadership: Khamenei’s Failed Plan to Launch 1,000 Missiles Against Israel
×