BTS

Formed in 2013, BTS has spearheaded the K-Pop drive into the Middle East with catchy, upbeat music. The seven-member South Korean boy band recently notched up the first No.1 on the US Billboard Hot 100 singles chart by a South Korean group with their first all-English language single “Dynamite.”

Blackpink

It’s not just the boys that are driving the K-Pop obsession. Seoul-based girl group Blackpink, who recently released their first Netflix documentary “BLACKPINK: Light Up The Sky” on Oct. 14, are also experiencing a serious surge in streaming. Their latest release “The Album” became the #1 global album on Spotify during the week of launch.

Twice

Beside Blackpink, Twice have also established themselves in the region. This is a big month for the nine-member girl group: Oct. 20 marks five years since they hit the scene in 2015, and on Oct. 26 they are releasing their second full-length Korean album “Eyes Wide Open.”

Stray Kids

The fourth most streamed act in the Middle East is Stray Kids. The group consists of eight male members, who are currently preparing for their Nov. 22 virtual concert on Beyond Live, the online performance platform. Their most famous hits are “Grow Up,” “Voices” and “Side Effects.”

ATEEZ

ATEEZ is one of the most recent K-Pop acts. Formed in October 2018, the eight-member group has already made it to the region’s top five most streamed K-Pop bands. Not just that, but as of September 2020, the group has released five Korean-language EPs, one full-length album and two Japanese albums.