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Thursday, Oct 02, 2025

Saudi General Entertainment Authority approved 14 projects for Entertainment Business Accelerator

Saudi General Entertainment Authority approved 14 projects for Entertainment Business Accelerator

The General Entertainment Authority has approved 14 projects for the first Entertainment Business Accelerator, which aims to provide support for entrepreneurs interested in the sector.
The plan is to provide entrepreneurs with guidance and training, and link them with project management experts and a network of investors.

The approval process began with the first stage in February which saw the registration of 260 projects, of which 60 qualified for the initial interviews. Thereafter 22 projects were nominated for presentation to the jury. The process concluded with the approval of 14 projects.

The training programs consist of weekly workshops, and individual consulting sessions between entrepreneurs and specialized consultants. In addition, the new entrepreneurs will be linked with successful business owners in the sector.

The training program involves guidance and support of participants weekly through their mentors, including helping them to prepare for pitching their ideas to investors.

Mentors are expected to have a hands-on role, to advise the budding entrepreneurs on product development, and link them with appropriate consultants.

Mentors will set weekly goals for projects and business, which will be used to determine performance.
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