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Wednesday, Mar 25, 2026

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Riyadh Season 2024 Attracts 19 Million Visitors in Four Months

The fifth edition of the entertainment festival continues to draw massive crowds, showcasing a variety of events and experiences.
The Riyadh Season 2024 has reached a remarkable milestone, attracting 19 million visitors since its launch on October 12, 2024, according to Turki Al-Sheikh, chairman of the Board of Directors of the General Entertainment Authority (GEA).

This substantial turnout underscores the season's ongoing popularity both domestically and internationally.

Running through March 2025, the fifth edition of Riyadh Season is positioned as one of the largest entertainment seasons globally.

The festival features an unprecedented array of activities across 14 entertainment zones, encompassing 7.2 million square meters.

These zones include notable attractions such as 'Boulevard World,' 'BLVD Runway,' and 'Boulevard City,' which have all reported high visitor engagement.

The seasonal events comprise 11 world championships and 10 various festivals and exhibitions, further contributing to its appeal.

The activities range from artistic and musical performances to numerous games, catering to a diverse audience.

This year, Riyadh Season has notably hosted international events, including boxing and wrestling matches, along with a variety of concerts and fine-dining experiences, catering to a wide array of interests and preferences.

The influx of visitors reflects the heightened demand for large-scale entertainment events within Saudi Arabia, aligning with the country's vision to boost tourism and diversify its economy through cultural initiatives.
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