National campaign for Ehsan raises over 470 million in donations on first day
The national campaign for charitable work, in its third year, has received on the first day of its launch this year more than SR470 million in donations from individuals, companies, banks, and donors.
The campaign, which was launched Monday evening, received two generous donations totaling SR70 million from Custodian of the Two Holy Mosques King Salman and from the Crown Prince.
The campaign will continue until the end of the holy month of Ramadan; donations may be sent from various regions of the Kingdom via Ehsan application and website https://ehsan.sa/, as well as through the call center via the number 8001247000.
The donations will be disbursed to the educational, social, health, religious, food, and housing fields through the national platform for charitable work Ehsan.
Ehsan is the first destination for reliable donations in the Kingdom; it enjoys the support of Custodian of the Two Holy Mosques King Salman and the Crown Prince.
Meanwhile, the leading real estate developer ROSHN Group, a subsidiary of the Public Investment Fund (PIF), has donated SR25 million to the campaign, as part of the “YUHYEEK” social responsibility program.
The donation will include the implementation of a national campaign by the YUHYEEK program and Ehsan charity platform, which covers many community development programs, including renovation and maintenance of houses, and providing food baskets, family aid, and Eid gifts for children.
It will also include corporate fundraising and voluntary initiatives and support for national non-governmental organizations and to support the participation of people with disabilities as well as promoting sustainability, education, and arts.
Executive Director of Marketing and Communications at ROSHN Ghada Alrumayan indicated that this donation comes as one of the initiatives that ROSHN is proud of.